Terrazzo, corten, and marble suit Asian contexts in new Formica collection
Formica Group launches new Asia Collection laminates with designs anchored on Asian urban lifestyles
March 21, 2018
Written by Denny Mata
Images courtesy of Formica Asia
While more interior and architecture products in the market are going more sustainable and environmentally responsible, another apparent and vital inclusion to design today is local culture This is manifested in the Formica Asia Collection 2017-2019: Formica For Me and Formica For More.
During the Asia Collection’s launch in the Philippines, Formica opened the night with an audio-visual presentation, introducing Formica For Me and Formica For More and emphasizing that their “laminates interweave in all aspects of everyday life.” As the leader in the laminate industry, Formica Group introduces their Formica For Me and Formica For More collections, two sets of advanced laminate designs that best suit the Asian market—the former for residential spaces and the latter for commercial use.
Formica For Me
The first collection adheres strongly to the human-oriented design concept. Formica For Me collection “has kept its fingers on the pulse of residential design trends with the advanced designs that would best suit Asian residential lifestyle.” The collection echoes four residential design themes: Asian Urban, Comfort Mode, Fresh Nature, and Sophisticated Lux.
Asian Urban is anchored on the jet-setter lifestyle of Asians, exploring things, places, and history that connect humans physically and culturally. Meanwhile, Comfort Mode is inspired by the grace of ballet dancers and their delicate expression of mindfulness and contemplation. Fresh Nature on the other hand provides limitless possibilities with its fresh, relaxing, and sometimes playful characteristics, much like nature itself. Lavish and luxurious lifestyle embolden the Sophisticated Lux line, appreciating the most exquisite and artistic in life.
According to different preferences for home decoration, Formica For Me collection offers 54 new items to create comfortable and stylish living environments.
Formica For More
More than a laminate, Formica’s products are cutting-edge and innovative, persistently tracing and analyzing new innovations and trends globally. Hence, in Formica For More collection, eight new themes are introduced: Purified Future, Expression, Nature Celebration, Urban Contemporary, Cultural Ease, Refined Classic, Ancient Heritage, and Rich Gratification.
This new commercial range of Formica’s products offers 38 new designs that can be applied to a variety of topographies including but not limited to education, hospital, restaurant, hotel, and business office.
“Formica products always lead the trends in global interior design, and the launch of Formica For More collection and Formica For Me collection is a brainchild and a commitment of Formica Asia to create stylish commercial and residential spaces for our clients, as well as satisfying the ever-changing market needs in Asia. In particular, the Formica For Me collection is a brand new residential design collection specialized for Asian market. This is the first time for us to launch collection solely tailored to the residential market in Asia,” said Mr. Jerome Michel, Formica Asia President.