REVITALIZED: Introducing BluPrint's New Editor-in-Chief, Geewel Fuster

BluPrint is ready to launch “A New Perspective,” and has finally found its very own jewel, the new editor-in-chief, Architect Geewel Fuster

“To inspire as a Filipina, to be a voice of integrity and to create credible and beautiful design stories” – Geewel Fuster

The multi-hyphenate, Geewel Cabungcal–Fuster, is a licensed architect, an entrepreneur, and now a creative journalist, is the new Editor-in-Chief of the Philippine’s definitive authority in architecture and design, BluPrint magazine. To date, she is the youngest Editor-in-Chief at BluPrint.

Suki Salvador, President of One Mega Group shares, “We chose an Editor-in-Chief whom I consider to be a triple threat. Not only is she a licensed architect, but she is also a scion of a top construction company and is poised to take over the enterprise in a few years. Lastly, the new Editor-in-Chief is also a tastemaker in the lifestyle scene in the country. All of these combined is her edge and will surely take BluPrint to the next level.”

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Peewee Isidro–Reyes, Vice-President for Content of One Mega Group, adds, “As we embrace the new age of BluPrint, we also welcome its new Editor-in-Chief, architect Geewel Fuster. Geewel’s experience in design, knowledge in architecture, passion for content creation, and vision will surely elevate the brand to greater heights.”

Marga Medrano–Tupaz, Assistant Vice-President for Publishing and Marketing of One Mega Group says, “I am very excited about the emergence of a revitalized BluPrint. I’m certain that with Geewel Fuster at the helm, we will foray into a refreshed view on architecture, and get treated to the latest trends in home and design. Since we are spending the majority of our days at home, I’m sure we are all looking for ways to freshen up and repurpose our spaces. And this is the new perspective I hope BluPrint can bring to the forefront–inspiration, ideas, guides, and insights that everyone (not just architects and interior designers) can benefit from.”

Getting to Know Ar. Geewel Fuster

The New BluPrint Editor-in-chief, Ar. Geewel Fuster | Photographed by Ed Simon

Geewel acquired her Bachelor’s Degree in Architecture from the University of Santo Tomas in 2009. After graduation she immediately worked as a Project Architect at Jonathan O. Gan and Associates where she gained her training not only in the architecture profession but in interior design as well. Two years after, in 2011, after passing the licensure exam, she decided to join her family’s construction firm to spearhead the greater success of the company.

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As a creative, Geewel also loves fashion as much as she loves architecture and design. Her fascination about fashion led her to taking up a short course on fashion branding at SoFa Design Institute and eventually it paved the way for her to create her own brand. She just recently launched her very own lifestyle and fashion brand, Akin Collective. AKIN is a curated collaboration collective, a platform that was built to create meaningful line of special work or art in areas of home, lifestyle, and fashion. The brand intentionally source pieces that focuses on cultivating both local and international brands.

Another facet of Geewel’s creativity is her love for writing. This is also her way of voicing out her creativity. Her column, Memoirs of the Overdressed, at OneMega.com is where she shares her knowledge and insights on everything she knows and had learned in fashion, architecture, and design. Now as she takes the big step on leading BluPrint’s team, it’s a bigger avenue for her to encourage, all kinds of creatives and enthusiasts from every generation—the seasoned ones, the Millennials, the Generation Z’s, and even the youngest group, the Generation Alpha.

BP: In the new website, there is a new category called Design Ph. What does this mean for you as an architect?

GF: One of my advocacies in leading BluPrint is to promote and highlight the modern language of Filipino architecture. To be able to have a voice in promoting Filipinism and uplifting all the magnificent works of our local architects and designers, as well as to promote our roots is something we should continue to work on. We are already in the global scene, and anyone who has the power to elevate our niche must strongly participate.

BP: Being the one to carry on BluPrint’s New Perspective, what is your goal? How will you do it?

GF: The integrity of BluPrint is something that I would like to continue and enhance further by adapting to our current situation and creating a good manifestation to the future. My goal is to continue conceptualizing and creating a friendlier digital platform where our brand can be a trend board. We do this to create texture and diversity in our topics, to have relatable dignified contents, while engaging more inclusive conversations.

BP: What is the legacy you want to contribute to our country?

GF: To be able to deliver inspiration as a Filipina. To create a voice that is not magnified with false integrity. To be admired as a leader who is God-fearing and isn’t afraid to take risks in featuring credible and beautiful design stories.